Day: January 8, 2019

Buy 1 Get 1 Free Or 1/2 Off – Which is better for SaaS Products??

January 8, 2019

I have been interested in Masterclass e-learning courses for few months, since they added celebrity chefs like Thomas Keller and Gordon Ramsay. The latest targeted ads by google made me aware of the “Buy 1 Gift 1” promotion they were running this week . I thought $180 (annual all-inclusive pass, currently the only pricing tier available) […]

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UX research roundup — 2018

January 8, 2019

2018 was a long year. Thinking back to January 2018 makes my brain feel like I am trying to remember something from five years ago. However long, 2018 brought a lot of interesting learnings and thoughts in user research. As the years go by, user research evolves and grows in ways I never thought possible […]

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