Are you daydreaming about your product idea? Know the unknown, before you take the plunge. My Guest is a recent SAAS product entrepreneur, Puneet Kataria Founder of Customer Success Box. He recently raised funding of 1 million dollars for his start-up. In this episode, I talk with Puneet about his start-up journey around getting an idea, leaving an established corporate career, finding…
Product management, by design, is hands-on. Product Managers dive into the details, get their hands dirty, be part of the daily push and pull. PM jobs are by nature very tactical. However, tactical work smothers the more strategic parts, limiting the impact. Customers never…
David Daniels is a Product Marketing Guru has observed that Product Marketing is largely misunderstood by organizations and professionals. He talks about his secret recipe applicable for creating Product Marketing framework in any tech company. He highlights the basic…
Product Managers working at start-ups or large companies have their own challenges pertaining to the size of their company or product business. Do Product Management approach, principles and practices change depending on company size? As in physics, size/ mass can manifest…
AI taking revenue growth to the next level
Open any website and the chatbot is ready to serve you. Bots are not new, but an increasing number of marketers are now using the services of chatbot to engage visitors during the conversion process. It is estimated that by…
Methodology Vs Idea based Product Management Approach
I recently read an article by Gabriel Steinhardt on the current state and future of product management. He describes the Dichotomous future of Product Management where he foresees the evolution of two approaches to…
Product Management Frameworks you should know as a Product Manager!
January 27, 2018
AIPMM
Product Management Framework
Source
Another Version
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BlackBlot
Product Management Tool kit (PMTK) Action Team Model
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ISPMA
Product Management Framework
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Pragmatic Marketing
Framework
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PRODUCT FOCUS
Product Activities…
With ongoing expeditious advancements in communication, social media, cloud, mobility and related technologies – sales is on a continuous path for digital transformation. This is going to place inside sales teams at a strategic position in sales and marketing process…
Scale B2B SAAS Business: 1 million USD ARR to 5/10 million USD ARR
December 27, 2016
Scaling up – what does it mean?
To begin with, what does a question- “When you want to Scale up your sales” really mean? Scaling up sales means to achieve Predictable Revenue with targeted ARR/MRR numbers. The Sales and Marketing works efficiently to generate…