Digital Community of SaaS Product Makers


Big Fish, Small Fish. What they can learn from each other

Product Managers working at start-ups or large companies have their own challenges pertaining to the size of their company or product business. Do Product Management approach, principles and practices change depending on company size? As in physics, size/ mass can manifest the momentum, large and small devise their own methods to succeed.

Hans-Bernd Kittlaus, a Global Product Management Coach, brings the best of the two worlds to PMs in this podcast with me “big fish and small fish, what they can learn from each other!”. Hans-Bernd is the author of a number of Product Management books and his own blog which you can find on the web site of InnoTivum (, his own training and consulting company. Hans-Bernd is also the chairman of ISPMA (International Software Product Management Association,